#SurgeForMore & #WhenSurgeLeads
Use these branded hashtags during the 2025 #SurgeForMore campaign to keep your social media posts searchable and part of the Surge For More campaign conversation.
The Campaign Essentials
surgeinstitute.org/surgeformore
Use this URL in your #SurgeForMore social media posts to lead potential donors to the proper giving page during the campaign.
Amplify Surge’s social posts
Watch Surge’s social media accounts for posts you can amplify to your audience. Share Surge’s posts and add your own thoughts!
Spreading the word
Use the following sample social media messaging and main #SurgeForMore graphics for your general social media posts. NOTE: To download the full resolution version of the images, please click on the image, long press or right click and “Save Image As…” to save to your device.
Social Media Caption Options
1)
Our annual #SurgeForMore giving campaign is here! At Surge we amplify and elevate the genius of Black and Brown leaders! Join the movement today by donating to #SurgeForMore!
Give today: https://surgeinstitute.org/surgeformore/
2)
This #GivingTuesday, your gift doesn’t just support a program—it supports a movement.
When you give to Surge, you help leaders of color multiply their purpose, expand their proximity, and elevate their power to create lasting change in schools and communities.
✨ Together, we can #SurgeForMore.
Donate today: https://surgeinstitute.org/surgeformore/
#GivingTuesday #WhenSurgeLeads
Social Media Graphics
Help us reach more people!
INSTRUCTIONS TO UPDATE YOUR EMAIL SIGNATURE WITH THE SURGE FOR MORE GRAPHIC:
- Click on the Surge For More graphic and download it to your device (best if done in your browser on a laptop/desktop).
- Go to the gear in the top-right corner of your browser if using Google Chrome or access your email signature under “See all settings.”
- Scroll down to your email signature and set your cursor after the last character of the signature. Hit return twice.
- Go to the “Insert Image” icon. Once prompted find the SFM graphic you just saved and upload it. The image should appear under your main signature.
- Return once more and add the words, “Make Your Gift!”
- To add a link, use your cursor to highlight the graphic and “Make Your Gift!” text and click the “Link” button on the menu below.
- Add https://surgeinstitute.org/surgeformore to the web address field and click OK.