#SurgeForMore & #SoarWithSurge
Use these branded hashtags during the 2024 #SurgeForMore campaign to keep your social media posts searchable and part of the Surge For More campaign conversation.
The Campaign Essentials
surgeinstitute.org/surgeformore
Use this URL in your #SurgeForMore social media posts to lead potential donors to the proper giving page during the campaign.
Amplify Surge’s social posts
Watch Surge’s social media accounts for posts you can amplify to your audience. Share Surge’s posts and add your own thoughts!
Spreading the word
Use the following sample social media messaging and main #SurgeForMore graphics for your general social media posts. NOTE: To download the full resolution version of the images, please click on the image, long press or right click and “Save Image As…” to save to your device.
Pre-Surge For More sample social media posts
- The education landscape is changing rapidly, and it’s time to invest and support our leaders of color who are paving the way for a brighter future. Our #SurgeForMore campaign is an effort to give back to those who are leading the charge in the classroom and beyond. Now is the time to inspire and amplify their efforts. You can show your support by donating and spreading the word using #SurgeForMore. Let’s work together to create a society where all students have access to the resources, tools, and empowered leaders they need. #SoarWithSurge
- As Surge Institute continues to inspire leaders of color to transform their communities, now is the time to invest in our future. By supporting our education leaders, we are creating a brighter future for all of us. Show your support and join the movement to invest in tomorrow’s leaders. #SoarWithSurge to create more positive outcomes for our communities. Learn more about #SurgeForMore: https://surgeinstitute.org/surgeformore
- Help us invest in tomorrow’s leaders and join the movement ? – visit https://surgeinstitute.org/surgeformore for more info and stay tuned for details on how you can get involved ? #SurgeForMore
- Join us for the #SurgeForMore giving campaign – a movement for investing in tomorrow’s leaders. Tap the link to find out how you can be part of this inspiring initiative. https://surgeinstitute.org/surgeformore
- We’re thrilled to announce that our #SurgeForMore end-of-year giving campaign is live! Join us in investing in leaders of color who are making a difference in our communities – every dollar counts towards our goal of $100,000. Show your support and donate what you can to make a lasting impact. #TogetherWeSurge Donate Now: https://surgeinstitute.org/surgeformore
During the Surge For More campaign
- The future of leadership is in our hands! Over the past 6 years, The Surge Institute has led the way in connecting with nearly 400 leaders of color from seven cities and counting. By 2030, we envision that 5,000 leaders of color will be making waves in their respective fields thanks to the support of Surge. Learn more about how you can #SoarWithSurge and be part of their impact story https://surgeinstitute.org/surgeformore #SoarWithSurge
- Since 2014, the Surge Institute has connected with over 381 leaders of color from Chicago, Indianapolis, Kansas City, Oakland, Washington D.C., Philadelphia, and most recently, Las Vegas. By 2030, we plan to reach 5,000 leaders of color. We need your help to keep going. Support the movement today! #SoarWithSurge
Donate Now: https://surgeinstitute.org/surgeformore - The education landscape is changing rapidly, and it’s time to invest and support our leaders of color who are paving the way for a brighter future. Our #SurgeForMore campaign is an effort to give back to those who are leading the charge in the classroom and beyond. Now is the time to inspire and amplify their efforts. Show your support by donating and spreading the word using #SurgeForMore. Let’s work together to create a society where all students have access to the resources, tools, and empowered leaders they need. #SoarWithSurge Donate today https://surgeinstitute.org/surgeformore
- Calling all changemakers! We’re raising $100,000 to ensure ALL leaders of color have the resources and support necessary to create real, lasting change. Support this movement by donating today and sharing this post with others in your community! Donate Now: https://surgeinstitute.org/surgeformore #SurgeForMore
- The Surge Institute is proud to be supporting leaders of color and creating change! Your support can help provide the resources, tools, and community needed to make a difference. Donate to this movement and help support our cause today, then share this post with your friends and family! https://surgeinstitute.org/surgeformore
- It’s that time of year! Our end-of-year giving campaign #SurgeForMore supports a future where ALL leaders of color have the resources, tools, and community they need to create change. If you’ve been inspired by Surge Institute in any way, share this post with your friends, family and colleagues. Let’s keep the support for our educational leaders going! Learn more and donate today: https://surgeinstitute.org/surgeformore
- Our end-of-year #SurgeForMore giving campaign is live, so join us in investing in leaders of color who are creating transformative change across communities. Every amount helps us reach our $100,000 goal, so show your support and donate what you can. Let’s come together and make a difference for these leaders and their work. #SoarWithSurge Donate Today: https://surgeinstitute.org/surgeformore
Giving Tuesday sample social media posts
- For #GivingTuesday, make the gift of a lifetime today through our #SurgeForMore campaign! Whether you’re able to give $10 or $15, each and every dollar contributes to the success of Surge and drives us toward our ultimate goal — to dramatically improve outcomes for underserved young people.
Click the link below to support our mission. No amount is too little!
https://surgeinstitute.org/surgeformore - Looking to do some good this #GivingTuesday? Join us in our #SurgeForMore campaign! Whether you can give $10 or $100, each and every dollar makes a difference in the outcome of underserved young people. Click the link below, and let’s create communities of brilliance together. https://surgeinstitute.org/surgeformore #SoarWithSurge
- If you’re looking for a good cause to support on #GivingTuesday, join us in our #SurgeForMore campaign. Your donation directly serves the movement, benefiting the youth and communities of color. No amount is too small! Visit https://surgeinstitute.org/surgeformore to contribute today.
Sample ``Thank You`` social media post
- We are overwhelmed with gratitude for each and every one of you who contributed to the #SurgeForMore giving campaign. ? Your generosity is a powerful statement of belief in this movement. Thanks to your support, these extraordinary Black and Brown leaders will continue to create transformational change for students of color and positively impact their communities. Together, we are fueling dreams, inspiring change, and empowering a generation of leaders who will shape a brighter, more equitable future for all. Thank you! ? #SoarWithSurge
Social Media Graphics
Share your story
Download the graphics below for use in your Instagram or Facebook stories. Use these graphics as a background and add text to share why you give to Surge Institute. NOTE: Be sure to add a donate button in Instagram stories!
Help us reach more people!
INSTRUCTIONS TO UPDATE YOUR EMAIL SIGNATURE WITH THE SURGE FOR MORE GRAPHIC:
- Click on the Surge For More graphic and download it to your device (best if done in your browser on a laptop/desktop).
- Go to the gear in the top-right corner of your browser if using Google Chrome or access your email signature under “See all settings.”
- Scroll down to your email signature and set your cursor after the last character of the signature. Hit return twice.
- Go to the “Insert Image” icon. Once prompted find the SFM graphic you just saved and upload it. The image should appear under your main signature.
- Return once more and add the words, “Make Your Gift!”
- To add a link, use your cursor to highlight the graphic and “Make Your Gift!” text and click the “Link” button on the menu below.
- Add https://surgeinstitute.org/surgeformore to the web address field and click OK.